Atlas Finance
A conversion-focused landing page built to explain complex financial products in a simple, approachable way.
Category
Fintech
Client
Northbridge Capital
Date
Dec 20, 2025
Background
Explaining complex products with clarity
Atlas Finance needed a landing page to introduce their financial services to a broader audience. Their challenge was communicating complex offerings in a way that felt accessible and easy to understand for non-technical users.
The existing messaging felt too dense and lacked a clear narrative, making it difficult for visitors to quickly grasp the value of the product or take the next step.
Result
A conversion landing page with simple storytelling
The landing page was structured around a clear narrative, breaking down complex ideas into digestible sections supported by concise copy and visual cues. Each section was designed to guide users naturally toward key actions.
Built in Framer, the page allows quick iteration and testing of content. The final result is a clear, focused experience that helps users understand the product and move forward with confidence.
